Author(s): Jeremy Rifkin
The industrial revolution, powered by oil and other fossil fuels, is spiraling into a dangerous endgame: the prices of energy and food are climbing, unemployment remains high, the housing market has tanked, consumer and government debt are soaring, and the recovery is slowing. Facing the prospect of a second collapse of the global economy, humanity is desperate for a sustainable economic game plan to take us into the future.Here, Jeremy Rifkin explores how Internet technology and renewable energy are merging to create a powerful "Third Industrial Revolution." He asks us to imagine hundreds of millions of people producing their own green energy in their homes, offices, and factories and sharing it with each other in an "energy Internet," just like how we create and share information online.Rifkin describes how the five pillars of the Third Industrial Revolution will create thousands of businesses and millions of jobs and usher in a fundamental reordering of human relationships--from hierarchical power to lateral power--that will impact the way we conduct commerce, govern society, educate our children, and engage in civic life.Rifkin's vision is already gaining traction in the international community. The European Parliament has issued a formal declaration calling for its implementation, and other nations in Asia, Africa, and the Americas are quickly preparing their own initiatives for transitioning into this new economic paradigm.The Third Industrial Revolution is an insider's account of the next great economic era, including a look into the personalities and players--heads of state, global CEOs, social entrepreneurs, and NGOs--who are pioneering its implementation around the world.
"Jeremy Rifkin was always ahead of his time. The "New Industrial Revolution "confirms that the times have caught up with him. It is no longer possible to ignore his vision for the future of humankind."--Calestous Juma, Harvard Belfer Center for Science and International Affairs, John F. Kennedy School
"Jeremy Rifkin argues that green energy and the Internet will revolutionize society and the environment . . . With the European Union already on board, this is a big idea with backbone."--"Nature"
"Sobering reading...lays out a comprehensive plan to realize the third industrial revolution...a big, brash, bold book."--"Barnes and Noble Reviews"
"Impeccably argued...a compelling and cogent argument to overhaul our society and economy in favor of a distributed and collaborative model."--"Publishers Weekly"
"Rifkin connects the two defining technologies of the 21st Century -- the Internet and renewable energies -- giving us a powerful new economic vision for the future. As we look to regrow the economy, generate millions of jobs, and create a sustainable future for our children, the Third Industrial Revolution offers an indispensable roadmap."--Arianna Huffington--President and Editor-in-Chief of The Huffington Post Media Group
"Mr. Rifkin clearly outlines the challenges facing our global community, and creates a vision for business leaders, government and citizens."--John Chambers--Chairman and CEO of Cisco
"The creative thinking of Jeremy Rifkin has been inspiring policy makers and citizens alike. This book shows the key role renewables and modern technologies can play in our transition to a low-carbon economy."--Jose Manuel Barroso--President of the European Commission
"This is a remarkable piece of work from one of the foremost thinkers of our time...Rifkin has come up with a visionary and innovative economic development model that ensures the sustainability of our natural resources and ecosystems."--Rajendra Pachauri--Chairman of the Un
JEREMY RIFKIN is president of the Foundation on Economic Trends and the author of 18 bestselling books, including The Hydrogen Economy. He has been a guest on Face the Nation, 20/20, Today, and Good Morning America. The National Journal named Rifkin as 1 of 150 people in the United States that have the most influence in shaping federal government policy. He has also testified before numerous congressional committees, and since 1994, Mr. Rifkin has been a senior lecturer at the Wharton School's Executive Education Program at the University of Pennsylvania, USA. Rifkin is chairman of the Global CEO Business Roundtable, which includes IBM, Cisco, and Cushman and Wakefield, and has served as an adviser to Nicolas Sarkozy and Angela Merkel, among other global leaders. His monthly column on global issues appears in many of the world's leading newspapers and magazines.
Introduction PART I: THE THIRD INDUSTRIAL REVOLUTION The Real Economic Crisis Everyone Missed A New Narrative Turning Theory to Practice PART II: LATERAL POWER Distributed Capitalism Beyond Right and Left From Globalization to Continentalization PART III: THE COLLABORATIVE AGE Retiring Adam Smith A Classroom Makeover Morphing from the Industrial to the Collaborative Era