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Platform Revolution: How Networked Markets Are Transforming The Economyand How To Make Them Work For YouStock informationGeneral Fields
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DescriptionFacebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value. Platform Revolution explores the what, how and why of this revolution and provides the first "owner's manual" for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed. Reviews"... a number of options for entering the platform age." -- Summer reading list - 10 books you mustn't miss! - Business Digest "Platform Revolution... is not the first book on the subject. But its clarity and fact-based analysis have made it a business bestseller for 2016." -- The European Magazine "Thorough and often provocative." -- The Wall Street Journal |