Platform Revolution: How Networked Markets Are Transforming the Economyand How to Make Them Work for You

Author(s): Geoffrey G. Parker

Business Finance Management

Facebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value. Platform Revolution explores the what, how and why of this revolution and provides the first "owner's manual" for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.

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"... a number of options for entering the platform age." -- Summer reading list - 10 books you mustn't miss! - Business Digest "Platform Revolution... is not the first book on the subject. But its clarity and fact-based analysis have made it a business bestseller for 2016." -- The European Magazine "Thorough and often provocative." -- The Wall Street Journal

General Fields

  • : 9780393354355
  • : WW Norton & Co
  • : WW Norton & Co
  • : 0.27
  • : August 2017
  • : 211mm X 140mm X 25mm
  • : United States
  • : October 2017
  • : books

Special Fields

  • : 352
  • : Paperback
  • : Geoffrey G. Parker